Argan oil, produced from the kernels contained within the fruits of the Argan tree. This oil often referred to as “liquid gold”, is extremely rich in Vitamin A, Vitamin E, and a plethora of powerful antioxidants. These components make it extremely beneficial for human hair and skin, as well as overall health. 

Packaging Matters More Than You Think

High-quality argan oil is very delicate, and it requires storage at cool temperatures, away from light, and, most importantly, minimal exposure to oxygen.

These requirements apply throughout the useful life of the product. Otherwise, argan oil can deteriorate rapidly, to the point that it can longer be classified as pure.

This is why the best argan oils are sold in small, dark glass bottles to prevent deterioration due to exposure to oxygen and light.


The smell of pure argan oil is not strong, but it is certainly present as soon as it comes into contact with the skin. After a short while, it begins to soften, until it eventually disappears a few minutes later.

Pure argan oil will smell similar to a mild, nutty olive oil.

Avoid oils that have an acrid or pungent smell. It is likely that strong-smelling argan oils have been adulterated in some form.


Argan oil is very difficult to make, labor and time consuming. Most cheap argan oil in the market is diluted and not 100% pure. The saying of you get what you pay for is very true when it comes to buying pure organic argan oil. This is not to say that the most expensive argan oil is the best either. You want to pay for pure argan oil not for fancy packaging.


The character of good argan oil is light, but not too watery. It should be absorbed easily by the skin due to its elevated fatty acid content.


It is important to understand that there is some slight variation between different argan oils based on the time of harvest and the place of origin of the product. However, for cosmetic use, pure argan oil should have a predominantly bright, glasslike golden color. 


A quality argan oil must include a unique ingredient: 100% Pure Argan Oil made from 100% Organic Morrocan Argan Kernels.


Making argan oil from Morrocan Argan tree kernels is a centuries-old tradition with profound cultural roots. Quality argan oil is still made using traditional methods by Morrocan villagers.

These villagers, mostly women, rely on the argan trade for their subsistence and survival.

We strongly suggest that you support brands that respect the legacy of argan oil in the region, and are conscious of the impact that it can have on the local population.



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Ziri products are luxurious. However, Ziri believes that luxury does not have to, as it often does, come at the cost of integrity and ethics. Thus, all our products are 100% natural and free of harmful additives.